Branding and Social Media—Legal Podcast
Jon and Jessica discuss how to build your brand with social media and how to avoid some risks when doing so.
Podcast - June 4, 2019
Welcome Virginia REALTORS®
Check out Caveat REALTOR®, a podcast from the Virginia REALTORS® legal team. You’ll be able to listen on the go with this entertaining (and informative) format of legal updates. Now available through iTunes, Spotify, Stitcher, and GooglePlay. Don’t forget to subscribe and rate!
Here are our latest episodes:
Jon and Jessica discuss how to build your brand with social media and how to avoid some risks when doing so.
Podcast - June 4, 2019
Hold the phone! In this episode, Cate and Jessica discuss the Do Not Call registry and the Virginia Telephone Privacy Protection Act. Learn the basics of the Do Not Call registry so that you can comply with federal and Virginia state regulations regarding telemarketing.
Podcast - April 30, 2019
Jessica and Cate make a great team discussing advertising requirements for real estate teams. It is teeming with information on how your real estate team can comply with the rules and regulations for advertising.
Podcast - April 24, 2019
Laura and Jessica discuss how to manage your online reputation.
Podcast - March 19, 2019
This case study highlights the importance of accuracy in your real estate advertisements. When real estate licensees and brokers think about accuracy we usually hear about the importance of accurately describing the property or facts related to the transaction. This Virginia Real Estate Board case illustrates the importance of accurately identifying your role in the transaction.
Article - February 2019
Sales Meeting Kit - January 25, 2019
This week, the Virginia REALTORS® legal team discusses how to handle negative reviews in the digital age. Jon and Cate discuss the best way to handle negative experiences with Yelp, Google, and other websites, both from an emotional and practical perspective. They also discuss how the Virginia REALTORS® Legal Action Fund can provided much-needed assistance if you end up in court for this or any other reason.
Podcast - July 17, 2018
This week, the Virginia REALTORS® legal team discusses how the VREB regulations affect advertising. Laura and Jon talk about the distinction between print and electronic advertising, and the different disclosures required for each. They also answer some legal hotline questions regarding advertising, social media, and text messages.
Podcast - June 5, 2018
In this special Thanksgiving episode of Caveat REALTOR®, Virginia REALTORS®’s legal team discusses REALTORS® and charitable giving. Erin and Laura discuss the benefits and some risks associated with advertising your charitable donations as part of your business or tying them to real estate transactions. They answer some legal hotline questions, such as “Can I require my agents to partake in volunteer activities or to donate a certain percentage of their commissions to charity?” Finally, Erin and Laura encourage you to consider donating to a cause that is important to you.
Podcast - November 21, 2017
Instagram, Facebook, and Twitter, oh my! In this episode of Caveat REALTOR®, the Virginia REALTOR® legal team discusses social media for real estate licensees. Four areas of major concern are addressed: advertising; antitrust; intellectual property; and confidentiality. They then answer some common legal hotline questions, such as “I want to post on Facebook that I just sold a house for over asking price. Can I share this? Is this an advertisement?” Finally, we wrap up the episode with a review of some easy ways to limit your risk when positing on your favorite social media site.
Podcast - July 24, 2017